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Case study

Tehnomanija

One of the largest and best-known consumer electronics and home appliance retailers in Serbia, with thousands of visitors a day.

Platform
Magento 2
Integrations
CRM, ERP, cards, online credit
Country
Serbia

Visit site tehnomanija.rs ↗

Tehnomanija: store design

Challenge

Tehnomanija sold on a large proprietary system that was hard to adapt. Checkout and the customer account did not follow the way the company sells, modern payment methods and third-party systems were not directly connected, and the site was slow with complex navigation.

What we did

  • We moved the entire store from the proprietary system to Magento 2.
  • We built a new theme following the brand’s visual identity.
  • We adapted checkout and the customer account to Tehnomanija’s business logic and its customers’ expectations.
  • We wrote rules for checking suspicious orders.
  • We sped up the site through its architecture and frontend delivery and simplified navigation.

Integrations

  • Payment by card.
  • Installment purchases through online credit, without a visit to the bank.
  • Real-time synchronization of customers and orders with the CRM.
  • Order export directly into the ERP.

Result

A Magento 2 store that Tehnomanija keeps developing without the limits of the old system: checkout and the account work by its rules, and orders reach the CRM and ERP without retyping. Fullo leads development and maintenance.

  • Thousandsof daily visitors

Technologies

  • Magento 2
  • Custom theme
  • CRM
  • ERP
  • Payment cards
  • Online credit

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